We at Adwisely value your time and try our best to boost your sales. That is why, based on our previous experience, we created a short checklist for you to go through before you run a campaign with us. It won’t take you more than 5 minutes to complete. So, let’s go!


  • I have selected a paid plan for my Shopify and/or BigCommerce store.

  • My Shopify, WooCommerce, or BigCommerce store is available for all visitors and doesn't require a password to view the products.

  • My store has at least 3 different products available for sale.

  • My store has at least 100 visitors daily. I understand that website audience is important for the success of my ads. I am prepared to increase my daily visitor count if necessary.

  • I have verified my store domain on Facebook

  • My website doesn’t have a video or an animation with the sound that is enabled when a user opens my website. If such video was present on my website earlier, I understand that I must disable it before running a retargeting campaign

  • Each of my products opens in a new, separate product page. I understand that, if a product opens in a pop-up window (for example, as a "Quick View option"), this will prevent Adwisely from properly tracking product views.

  • I am not using any software that customizes the checkout page for my store. If I do, I fully understand that the purchases made via Adwisely will not be tracked, so I won't be able to properly assess the efficiency of Adwisely-powered campaigns.


  • I understand that Facebook has Advertising Policy that defines what’s allowed and prohibited in the ads. I have read it carefully and understand that, if my website landing page, products I sell or my Facebook business page fail to comply with the policy, my ad can be declined and my ad account within Adwisely may be disabled. 

  • More specifically, I made sure that no prohibited (drugs, nudity, weapons, personal health-related etc.) or restricted (alcohol, supplements, branded content etc.) content is placed on my website’s main page. I know what I can’t advertise through Adwisely.

  • I understand that it's not okay to advertise certain things and services on Instagram and Facebook even if I have previously seen ads with similar or same products/services. I am aware of Facebook Community Standards and respect them.

Meta Pixel and Facebook Page

  • I have set Purchase event as the highest priority on the Meta Pixel (previously known as Facebook Pixel) installed on my online store.

  • I know that I will need to share my Pixel with Adwisely and I learned how to do it.

  • I understand that the Facebook page I select doesn’t define the list of products shown in the campaign. I know what products are shown in the ads.

  • My Facebook page is relevant to my store content. My Facebook page is fully compliant with Facebook Advertising Policy.

Product images

  • I understand that Facebook uses the main product image from my website for each of the products advertised via Adwisely. 

  • I made sure that my images are ad-ready, i.e. that they are relevant to my products, contain less than 20% of text in them, don’t have an unnecessary focus on body parts or “before and after” comparison. I understand that poorly chosen product images can cause problems in delivery or be a reason for a store getting rejected.


  • I know that when I click “Start free trial now”, I will not have to pay the Adwisely fee for 14 days. The trial starts when I complete Facebook or Google campaign setup inside the app and click “Start free trial now” button. I know what the cost of Adwisely is.

  • I understand that I will need to pay for ads on Facebook and Google, even during my trial period with Adwisely. Facebook and Google will directly charge the Ad Accounts used for the campaigns powered by Adwisely.

Ad message

Ad settings

  • I know that all the key campaign settings, such as ad message and daily budget,  will be displayed on Adwisely dashboard and can be edited from inside the app at any time.

  • I understand that I cannot view some Ad Set or Ad settings inside the Ad Account created by Adwisely. If I need detailed insights on the current campaign settings, I will contact Adwisely support.

  • I understand that I should not create or edit Campaigns, Ads Sets and Ads  inside the Ad Account created by Adwisely. 

What's next?

If you agreed with all the points above, you can go ahead and install Adwisely 😀

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